Challenges and Solutions for Law Firm Websites

Law firms face new challenges marketing their organizations. Online competition is fierce, suggesting lawyers need to consider going beyond the basics to garner a greater share of the potential client pool in their area. But, what steps really need to be taken in...

Why Facebook Ads Should Be a Part of Your Firm’s Strategy

By the end of 2016, there were 1.23 billion active users on Facebook every day. Needless to say, Facebook is a great social media platform for lawyers [link to “Think Facebook is Not a Good Fit for Lawyers? Think Again”]. If you’ve taken steps to create a page for...

6 Reasons Why Your Law Firm Needs Marketing Automation Now

“No matter how many hours you work, it’s the ones that are billed to clients that serve as the productivity measure in law firms.” – American Bar Association With a number of competing priorities vying for your attention all the time, it can be difficult maintaining...

Think Facebook is Not a Good Fit for Lawyers? Think Again

Social media marketing presents an interesting conundrum for lawyers. You know that social platforms are a great way for businesses to build a reputation and grow their audience, but you might be wondering how beneficial they actually are for lawyers. After all,...